Tuesday, August 19, 1:00 PM ET
Webinar Inclusion by Design: Hootsuite’s Digital Accessibility Journey
How did Hootsuite build an accessibility program that powers lasting impact? For the leading social media marketing solution, success came from embracing the journey.
Join us for a candid conversation exploring Hootsuite’s path to digital inclusion, including challenges faced and lessons learned along the way. You’ll come away with actionable tips for adopting a proactive, sustainable approach to accessibility—all grounded in Hootsuite’s firsthand experience. Register now to secure your spot.
Register now
Key learnings
In this session, Hootsuite’s Director of Software Development, Alex McRoberts, and Staff Designer, Ashley Gadd, will discuss how the company embedded accessibility into its team processes and culture—and key actions other organizations can take to achieve similar results. They’ll cover:
- Steps for proactively integrating accessibility into software design and development.
- Strategies for maintaining accessibility progress over time and preventing issues from recurring.
- Challenges Hootsuite encountered as they matured their program, and how they navigated them to sustain momentum.
- Save your spot today to gain practical, firsthand insight on standing up an accessibility program that sticks.
Featuring
Alex McRoberts
Director of Software Development at Hootsuite
Alex, Director of Software Development at Hootsuite has led the accessibility development efforts since early 2023. Leading an org wide learning & education program, Alex worked with over 75 Developers, Product Managers and Designers to focus on tackling Accessibility issues throughout the product.
João Ribeiro
Product Design Director at Hootsuite
João, Product Design Director at Hootsuite with 20+ years of experience shaping digital products across telecom, fintech, consumer intelligence, performance marketing, e-commerce, and the wider digital landscape.
Ashley Gadd
Staff Designer at Hootsuite
Ashley, Staff Designer at Hootsuite, has over 20 years of experience in User Experience design. He’s been involved in the Accessibility program at Hootsuite since 2023, first as an Accessibility Champion on the DX team, now as a member of the Accessibility Program Team.
Jon Avila
Chief Accessibility Officer, Level Access
Jon Avila is Level Access’s Chief Accessibility Officer, and with more than 20 years of experience he has supported numerous organizations in the development of digital accessibility initiatives. He is a member of the Accessibility Guidelines Working Group at the World Wide Web Consortium (W3C), where he helps develop Web Content Accessibility Guidelines (WCAG) standards.
