Sixth Annual Market Insights Report
As technology continues to evolve, the narrative surrounding digital accessibility has profoundly shifted. Organizations have gone from simply recognizing the need for accessible technology, to embracing it as a business benefit.
For six years, Level Access has documented this shift, benchmarking it in the annual State of Digital Accessibility Report (SODAR), in partnership with the International Association of Accessibility Professionals (IAAP) and The Global Initiative for Inclusive ICTs (G3ict).
For the first time, we’ve also expanded our research beyond North America to incorporate perspective from over 500 decision makers in Europe, providing insight on regional trends in the adoption and implementation of digital accessibility.
"Organizations now understand that digital accessibility is about more than compliance, and they are embracing it as a cornerstone of inclusive business."
Corbb O’Connor
Director of Accessibility Advocacy, Level Access
Key takeaways: Learnings from 2024
Growing adoption:
82% of respondents say their organization has a digital accessibility policy, up from 72% in 2023.
Impact of governance:
Respondents with a policy, dedicated budget, and accountable party are 70% more likely to say accessibility increased revenue.
AI transformation:
79% of respondents say they’re incorporating tools with AI capabilities into their accessibility strategies.
From insight to action: Best practices for 2025
Our Chief Marketing Officer, Ian Lowe, and Director of Accessibility Advocacy, Corbb O’Connor, unpack our latest market survey findings and share actionable advice for 2025 program planning.
The evolution of digital accessibility, from 2019 to today
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Whether one product or a portfolio of digital assets, our digital accessibility solution scales with your organizational needs. And our expertise in compliance will help you continuously meet required legal obligations.