Brand Identity Update from CMO Ian Lowe
Dec 15, 2023
Today, we launched the new Level Access, a brand refresh anchored by our updated website, logo, and visual identity. The result has been more than a year in the making, catalyzed by our merger—which brought together two long-time leaders in digital accessibility: eSSENTIAL Accessibility and Level Access. Since that merger, we’ve set out to create a unified brand identity that reflects our mission—to ensure technology enables everyone to experience the fullness of life—and demonstrates our central value: to be the evolution of digital accessibility.
There’s quite a bit to explore. Visually, we have a new logo, a refreshed color palette, and updated design components. Structurally, we’ve redeveloped our user experience to better align our content with the interests, motivations, and educational needs of our first-time—and longtime—visitors. And this is just the beginning. Over the coming weeks, my team and I look forward to sharing many of the details and decisions that led us to today’s launch and what the future holds in this ongoing evolution.
In the meantime, we hope you enjoy the new Level Access. And, as always, if you experience something that isn’t working as expected, or would just like to chat about the changes, we’d love to hear from you. Email us here.
Thank you for visiting,
Ian Lowe,
Chief Marketing Officer,
Level Access